Wimbledon & The US Open

Grand Slam tennis is experiencing a surge in popularity. Having worked across all four Grand Slams, the challenge was how to leverage technology and fan engagement that drive greater commercial opportunities, while also supporting the expansion of the events

Integrating into key fan touchpoints while leveraging AI and other core technologies creates natural brand activations and engagement opportunities.

Strong collaboration between partners and properties is essential to this success.

Contextual talent helps amplify storytelling and activation

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Collaborating with partners and media amplifies the equity we share, creating greater mutual value